Wulandari
Content & Communication Strategist
I help healthcare and professional services communicate their expertise clearly through content, articles, and structured outreach.
Wulandari
Content & Communication Strategist
I help healthcare and professional services communicate their expertise clearly through content, articles, and structured outreach.
About
I’m Wulan, a content and communication strategist working with healthcare and professional services.
Much of the work in healthcare and care-focused services is specialised and meaningful, but not always easy to explain. I often see strong services struggle to communicate their approach clearly across content, articles, and outreach.
My role is to bring structure to communication. I support teams through clear content, empathetic and evidence-based articles, and structured, professional outreach so their expertise is better understood and inquiries feel more aligned.
I typically work behind the scenes with clinics, care services, and professional teams who value clarity, consistency, and thoughtful communication.
Services
Communication Clarity & Structure Audit
A focused review of how your services are communicated to identify gaps and unclear messaging.
Content & Article Creation
Most marketing fails because communication is treated as a set of tasks instead of a system.
In healthcare, clarity builds trust long before promotion ever does. Clear communication does more for lead generation than constant visibility or selling.
I work with healthcare and professional services to structure how they communicate, so content, outreach, and lead generation reinforce each other instead of operating in isolation.
I work through structured engagements rather than one-off marketing tasks or disconnected content execution. My services are designed so understanding comes first, and inquiries follow naturally.
Lead Identification & Outreach Support
Structured Communication Support
Clear, educational content and articles that explain services with empathy and scientific accuracy.
Identifying relevant leads and reaching out through a structured and professional approach
Services Overview :
Services for Your Business Growth
Communication Clarity & Structure Audit
A focused review of how your services are communicated to identify gaps and unclear messaging.
Content & Article Creation
Clear, educational content and articles that explain services with empathy and scientific accuracy.
Identifying relevant leads and reaching out through a structured and professional approach
Lead Identification & Outreach Support
Structured Communication Support
Most marketing fails because communication is treated as a set of tasks instead of a system.
In healthcare, clarity builds trust long before promotion ever does. Clear communication does more for lead generation than constant visibility or selling.
I work with healthcare and professional services to structure how they communicate, so content, outreach, and lead generation reinforce each other instead of operating in isolation.
I work through structured engagements rather than one-off marketing tasks or disconnected content execution. My services are designed so understanding comes first, and inquiries follow naturally.
Services Overview
Communication Clarity & Structure Audit
A focused review of how your services are currently communicated across content, website, and outreach, to identify where clarity breaks down and structure is missing.
This audit creates the foundation for more effective content and lead outreach.
What’s included
Review of existing service explanations, content, and messaging
Identification of unclear, inconsistent, or fragmented communication
Clarified service narratives in plain, human language
Defined communication priorities and focus areas
Direction for content and outreach flow
Overview
Communication Clarity & Structure Audit
A focused review of how your services are currently communicated across content, website, and outreach, to identify where clarity breaks down and structure is missing.
This audit creates the foundation for more effective content and lead outreach.
Overview
What’s included
Review of existing service explanations, content, and messaging
Identification of unclear, inconsistent, or fragmented communication
Clarified service narratives in plain, human language
Defined communication priorities and focus areas
Direction for content and outreach flow
Overview
Content & Article Creation
Creation of clear, patient, and educational content to help people understand your services, approach, and expertise.
This includes articles written with empathy and reassurance, grounded in scientific evidence.
Content is developed to support understanding and informed decision-making, not trends or aggressive promotion.
What’s included
Educational social media content
Patient- and client-focused educational content
Articles written with empathy and reassurance, grounded in scientific evidence
Website or service-related writing
Content planning, scheduling, and publishing
Content & Article Creation
Overview
Creation of clear, patient, and educational content to help people understand your services, approach, and expertise.
This includes articles written with empathy and reassurance, grounded in scientific evidence.
Content is developed to support understanding and informed decision-making, not trends or aggressive promotion.
What’s included
Educational social media content
Patient- and client-focused educational content
Articles written with empathy and reassurance, grounded in scientific evidence
Website or service-related writing
Content planning, scheduling, and publishing
Lead Identification & Outreach Support
Overview
Support in identifying relevant leads and reaching out in a structured, human way that encourages meaningful conversations.
The focus is on quality and alignment, not high-volume selling.
What’s included
Lead identification or list building
(e.g. referrers, partners, organisations, families, or decision-makers)Outreach message writing (email, LinkedIn, follow-ups)
Support for managing and tracking lead conversations
Light refinement based on response quality
Lead Identification & Outreach Support
Overview
What's included
Support in identifying relevant leads and reaching out in a structured, human way that encourages meaningful conversations.
The focus is on quality and alignment, not high-volume selling.
Lead identification or list building
(e.g. referrers, partners, organisations, families, or decision-makers)Outreach message writing (email, LinkedIn, follow-ups)
Support for managing and tracking lead conversations
Light refinement based on response quality